If you're a fan of Makeup Revolution and you follow them on social media then you're probably aware that a new sister brand has launched very recently, Freedom Makeup, created by the same people and focused on professional makeup with great quality at affordable prices, #macformasses, like they liked to hashtag their Instagram posts :)
I was very excited when the launch date was approaching and we could see some sneak peeks on Instagram of their products. Professional makeup products at low prices? Yes, please!
So when they finally launched couple of weeks ago it was only expected that I'm going to order some products straight away.
When I first started browsing their website I felt a bit disappointed that most of their products look very similar to those from Makeup Revolution. Not that there is something wrong with Makeup Revolution, you know I'm a big fan of the brand, but I was expecting something different. But the packaging, products, prices, all feel like the Mother brand. It makes you wonder what's the point in creating a new brand instead of adding just a pro range to the existing one which has been doing so well on the beauty market? But I guess as long as we're getting great products at affordable prices it doesn't really matter if it's a one or two brands. My only question is, will they keep up on bringing new, unique products for two brands? Or one will fall behind? Well, only time will tell.
But there is something different with Freedom Makeup, they teamed up with House of GlamDolls and offer very affordable makeup trainings, courses which is really exciting and I can't wait to attend one. They also offer special prices on makeup kits which is great if you're a starting makeup artist and need to build your makeup collection.
Now enough chatting, let's jump into my haul, as of course I had to try some Freedom Makeup products regardless if they look similar to Makeup Revolution. I didn't get crazy as I wanted to check what is the quality like of certain products before buying more but they do have some very tempting bundle offers.
I bought four lip products as I wanted to get a feel of the formulas from different ranges.
Pro Melts Lipgloss in the shade Up (£3) - simple lipgloss packaging with doe foot applicator, the product is more of a liquid lipstick then a lipgloss which I like. The formula reminds me the one of Lip Lavas from Makeup Revolution and the shade is very similar to Tremor from that range. The lipstick applies smoothly and it's opaque in one swipe, it doesn't accentuate dry skin or lines and it's quite long lasting but it doesn't survive a proper meal.
Pro Butters Lipgloss in Cappucino Lover (£3) - this is exactly the same formula as the Ultra Velour Lip Cream by Makeup Revolution which I'm not a big fan of. The consistency is a bit of a mousse-like, it applies un-evenly and wears off very quickly, the only way I used the MUR one and will use this one is to apply on top of another lipstick to tone down its shade.
Pro Lipsticks (£1 each) in the shade 101 Flushed - from the Pro Pink line, blue toned baby pink and in the shade 103 Pink Lust - coral pink. The packaging is very similar to the original line from Makeup Revolution but with the silver accents and white writing it looks more professional, I also like the insert in the bottom to show the colour of the lipstick. When it comes to formula I was very nicely surprised how pigmented these lipsticks are, they feel very creamy but not too slippery and stay on the lips for a good amount of time. On top of that they're very comfortable on the lips and I haven't noticed any major bleeding with any of them. For a £1 I think they're real gems!
Even though I have millions of nail polishes I had to pick up couple of shades from Freedom Makeup to check their quality and I have to say that they're really good nail polishes, especially considering they're only £1 each. I picked two shades: 420 - grey with lilac undertones and 431 - deep raspberry. Both need two layers to get an opaque finish but the formula is nice and creamy and it dries relatively quick. The brush is on the wider side so it's an additional bonus. Both nail polishes started chipping on the third day on my nails but that is very common for me even with much more expensive nail polishes. And I like the square bottles, they look quite chic!
Of course I couldn't ignore the leopard patterned blushes/bronzers but as there were not swatches on the website I decided to get only one shade that looked like the most wearable for me, I chose Pro Glow in Purr (£2.50). It's a combination of light pink, golden and dark bronze and mixed together offers the most beautiful shade that gives my cheeks some definition but also a bit of colour and gorgeous subtle sheen. I'm in love with it! I apply it with a duo-fiber brush on the areas like I would normally do with a bronzer and build the colour on the cheeks if required. I like it so much that I really want to try the other shades from the range.
I also picked up couple of blushes (£1) in the shade Leathal Weapon - bright pink with satin finish and Rare - coral-y orange with matte finish. Both blushes are very pigmented and require a light hand when applying them but they're silky smooth and blend beautifully. I love both shades, they're gorgeous for Summer, another gem for a pound!
When it comes to creamy concealers I'm quite careful as they tend to be to slippery for my liking and crease under my eyes but the curiosity got the better of me and I bough the Pro Conceal palette in Light (£5), there is an option for any skin tone so well done Freedom Makeup.
There is six shades in the palette from very fair to darker light with pink and yellow undertones so it's ideal to mix and match and get the perfect shade for yourself. The concealers are very creamy but also very pigmented and cover imperfections really well, unfortunately they gather in my fine lines under the eyes and crease a bit during the day. I found that setting the concealer with a powder just right after applying it with my finger help with the creasing and I actually can wear it on myself. But I do prefer to use the palette for highlighting purposes and I want to get the darker shades as well to cream contour as the formula seems really nice for that.
Last but not least I have to pick up some eyeshadow palettes because you know that they're my biggest makeup obsession. There were so many to choose from but I decided to get couple from the Pro12 (£4) range as they have this cute 3D pattern embossed on the eyeshadows to look like the Dual Intensity ones from Nars.
I got the Audacious 3 (on the left side) which is yet another dupe for the Naked 3 palette and the Dreamcatcher (right side) which contains some colourful beautiful shades. I won't be sharing swatches of the palettes in this post as it's already long enough but I have to say, while I was rather disappointed seeing the dupe of Naked 3 repeated, as Makeup Revolution has it as the Iconic 3 palette, after swatching and playing with it I am blown away by the quality of the eyeshadows, especially for such a low price. They are very pigmented, feel buttery soft, the metallic one are almost like foil shadows and the mattes are great. I have gazzilion of palettes but I feel like I want all from the Pro12 range because they're so good!
So in overall I'm very happy with my purchases and can't wait to see what Freedom Makeup will bring us in the future!
Stay tuned for my Friday makeup look to see all the products in action :)
Have you ordered anything from Freedom Makeup? What are your thoughts on the new brand from the creators of Makeup Revolution?